Design Makeover + Ads + Email = Full Funnel Growth for Plaisir Cadeaux

We transformed their outdated store into a performance-ready brand with modern design, conversion-optimized ads, and lifecycle email marketing.

Client

Plaisir Cadeaux

Location

UAE (Online Store)

Services

Industry

Luxury Gifting & Accessories

Launch Year

2024

Website

https://plaisircadeaux.com/

They Had the Products— but the Funnel Was Broken

Plaisir Cadeaux had quality products, but their website was outdated, conversion rates were low, and no retargeting or email strategy was in place. 

They approached us to fix the foundation—and then scale with ads. 

The Full-Funnel Solution

What We Delivered—End to End
  • Polished the aesthetic to match the luxury feel 
  • Improved mobile UX for faster shopping 
  • Added new homepage sections, upsell CTAs, sticky headers, and branded product pages 
  • Built search campaigns for gift buyers and luxury shoppers 
  • Launched Meta campaigns with product carousels, retargeting, and seasonal promos 
  • Used catalog sales + lifestyle creatives to drive CTR and ROAS 
  • Set up Klaviyo with branded templates 
  • Created automated flows: Abandoned Cart, Welcome, Post-Purchase 
  • Weekly campaign emails with featured products and offers 

From Browsers to Buyers— Fast

+100% Organic Traffic in 90 Days

2.5x Conversion Rate Increase After Redesign

4.2 ROAS on Meta

6.1 ROAS on Meta Campaigns

30% of Sales from Email Flows

40% of Revenue Now From Email

+1,000 Orders in 3 Months

Google Ads CTR Above Industry Average

Client Feedback:

“The new design elevated our entire brand. With their ads and email work, we finally have a system that brings sales in daily.”

— Founder, Plaisir Cadeaux

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